Some illustrators are driven by narrative, but for illustrator and graphic designer, known simply as Yogatella, color has always been a driving force throughout her work.
“They are my everything and I use them in abundance,” she stated, talking about her use of colors with Ballpitmag. With colors come textures. “I need them a lot to communicate the nature of the art itself,” she explained, adding that she’s also drawn to patterns. “I am waiting for the day when people will be able to enter an illustration and feel the painted texture just by starring at the art,” she stressed.
Scrolling through her digital illustrations might come close to jumping inside her art. Her work – focused on people, food, and nature – is bright and joyful, with her characters seeming to jump right out of the screen.
“I love to look at a piece of art and be able to create stories out of it,” says Yogatella. “For me, the work of an artist is just the seed that would evolve into a thousand other trees. The artist plants an idea, a concept or a feeling and the world can multiply it in million various ways.”
Here are some of our favorite works by her: